Home Instead Senior Care | Health & Beauty
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About Us
In-Home Care for Seniors
The Home Instead Senior Care® network of locally owned and operated franchises is one of the most trusted networks of home care worldwide. An innovator in eldercare since 1994, Home Instead Senior Care is dedicated exclusively to helping seniors stay in their homes as they age.
Care You Can Trust
Home Instead Senior Care franchise owners, administrators and CAREGiversSM all share a passion for improving the quality of life for seniors and families in their communities. Here in your community, we offer a range of non-medical services that can be customized to your needs so you’ll get exactly the help you need. Our CAREGivers are area residents who are kind, compassionate and truly enjoy working with seniors. They are professionals, extensively trained in elder care, and all are screened, insured and bonded.
Home Instead, Inc. demonstrates commitment to quality care through our proprietary PEAQ program – Pursuing Excellence by Advancing Quality. In fact, we commissioned J.D. Power and Associates to routinely survey CAREGivers and clients to ensure consistent delivery of high-quality service.
In Your Neighborhood
At Home Instead Senior Care, we work diligently to meet your needs and more; we strive to exceed them. Although we are part of an international company — which gives us a world of experience and resources to draw on — we are a local business offering friendly, responsive care right in your neighborhood. We provide thousands of hours of senior home care services annually to seniors in their homes, in assisted-living facilities and even in nursing homes. In situations when a client has aging-related medical needs beyond our home care capabilities, we refer them to our close partners in the local health care industry.
Additional Information
Home Instead Senior Care Began from Personal Experience
Paul and Lori Hogan founded Home Instead, Inc. and began serving seniors in Omaha, Nebraska, as Home Instead Senior Care in 1994. It was Paul Hogan's own family experience caring for his grandmother that made him realize the need for non-medical home care and elder companionship services to help seniors live independently at home.
With a similar story of an aging loved one who needed someone to give that "personal touch" of care, David Phillips opened one of the first franchises in California right here in Fresno. Growing up in the shadow of a geriatric nurse who knew what it meant to give it all back, David saw first hand the miracles that arise from someone who truly cares and can dedicate their personal time to someone in need. Home Instead Senior Care in Fresno began with one purpose: to enrich the lives of those they touch.

